
Finance professionals already know AI can help—the question is where to start without adding another tool that creates more work than it saves.
The answer isn't adopting the latest chatbot or waiting for your firm to roll out enterprise software. It's building simple, custom tools that match how you actually work: a client intake form that auto-populates your analysis template, a dashboard that surfaces the three metrics you check every morning, a report generator that formats outputs the way your clients expect them.
This isn't theoretical. A finance professional in Japan built AI-powered tools on Anything and generated $34,000 in revenue—without writing code. He described what he needed, iterated based on what worked, and ended up with proprietary systems his competitors can't replicate by signing up for the same SaaS products.
The compound advantage is real: you save hours on repetitive tasks while building intellectual property that differentiates your practice. Generic AI assistants help with drafting emails and summarizing documents, but they don't know your compliance requirements, your client onboarding process, or the specific calculations you run every week. Custom apps do—and they run the same way every time, which means fewer transposed numbers, fewer corrections sent to clients, and fewer hours spent on work that follows predictable patterns.
This guide breaks down where custom AI tools create the most leverage, shows you how to build your first tool this week, walks through security and compliance considerations, and explains how to maintain and expand your automation over time.
The opportunity: why generic AI isn't enough
The work that eats your hours isn't the work that requires your expertise. It's the data entry, the reconciliation, the report formatting, the client follow-ups, the compliance documentation. These tasks don't demand financial acumen—they demand attention, and they take it from where it's needed most.
Generic AI tools help with some of this. ChatGPT can draft emails. Copilot can summarize documents. But they solve generic problems in generic ways—and that creates what you might call the "last mile" problem.
ChatGPT doesn't remember your client list, your firm's formatting standards, or your compliance requirements. Every session starts fresh, which means you spend time re-explaining context instead of getting output. The tool generates 80% of the work, but the 20% of customization still falls on you—every single time.
Custom apps solve this by encoding your process once. Build a client intake form and it collects information the same way every time. Your compliance checklist reflects your actual requirements, not generic best practices you have to adapt. Calculations run your formulas, not approximations you need to verify.
The accuracy improvement isn't just about the AI being "smart." It's about consistency. When the same process runs the same way every time, errors become systematic (and fixable) rather than random (and recurring). AI doesn't get tired at 4 p.m. or rush before a deadline. The time you invest upfront in building the tool pays dividends every time it runs.
Where to automate: high-leverage workflows for finance
Not every task is worth automating. The best candidates share three characteristics: they're repetitive, they follow predictable patterns, and they consume time disproportionate to their value. Here's where finance professionals are seeing the fastest returns.
Client intake and onboarding
Every new client means collecting the same information across multiple documents—risk tolerance questionnaires, account applications, engagement letters, compliance disclosures. A custom intake form collects information once and populates it everywhere it needs to go. Follow-up sequences trigger automatically: when a client completes step one, step two sends without you remembering to do it.
Data processing and reconciliation
Extracting figures from statements, populating standardized templates, flagging discrepancies—this work follows patterns that don't require your expertise, just your attention. Custom tools handle the pattern-matching while surfacing only the items that need human review. Format conversion alone saves hours: statements arrive as PDFs, but your analysis requires spreadsheets. Custom tools translate automatically.
Report generation
Monthly reports follow the same structure with different data. Quarterly reviews use consistent templates with updated figures. Templates that pull current data and apply consistent formatting eliminate manual assembly. Narrative generation accelerates commentary sections—market summaries and performance explanations follow patterns even when specific content changes. AI drafts the standard sections while you focus on insights that require judgment.
Client communication
Routine updates based on portfolio changes or market events follow predictable templates. Check-in messages can be scheduled and personalized without individual drafting. Meeting notes transform into action items and follow-up tasks automatically. The communication that matters—complex situations, sensitive conversations—still requires your attention. The communication that doesn't shouldn't consume your hours.
Compliance documentation
Checklists that auto-populate based on client type and transaction type reduce the cognitive load of remembering requirements. Audit trails generate from existing workflow data rather than requiring separate documentation. Deadline tracking with automatic reminder sequences ensures nothing slips through the cracks.
Choosing your first target
Not every workflow is worth automating first. The right starting point creates enough value to justify the time invested while being simple enough to complete quickly. Three criteria help you choose:
- Frequency × time per instance = total hours saved. Tasks you do daily or weekly compound faster than monthly processes. Even 15 minutes saved per day adds up to 60+ hours per year.
- Predictability matters. If you can write out the steps as a checklist, it's a good candidate. If every instance requires unique judgment, it's not.
- Start with what you dread. Automation removes friction from work you're already avoiding, which means you'll actually use the tool you build.
How to build your first tool this week
The phrase "building an app" sounds technical, but the reality is closer to describing what you need to a very capable assistant. AI-powered platforms like Anything let you explain the workflow, the inputs, and the desired output in plain English—the platform builds the tool. When something doesn't work quite right, you describe what needs to change, and it adjusts.
Day 1-2: Document your workflow
Pick one task from the categories above. Write out what triggers it, what inputs you need, what steps you follow, and what output you produce. Note where errors typically occur and what takes the most time.
The more specific your description, the better the initial result. "Generate a client report" is too vague. "Generate a monthly portfolio summary that pulls positions from this spreadsheet format, calculates performance against the S&P 500, and outputs a PDF with our logo and standard formatting" gives the platform something concrete to build.
Day 3-4: Build and test
Describe what you need on a platform like Anything. Don't aim for perfection—aim for functional. Test with real data from a recent example, not hypothetical scenarios. Does the tool produce something close to what you produced manually? Note what's right and what's different.
Iteration happens in hours, not weeks. Traditional development requires specifications, development cycles, testing phases, and revision rounds. Building with AI platforms collapses that timeline. Describe, test, refine, repeat—all within the same session.
Day 5-6: Iterate based on real use
Run the tool on two or three more examples. Each one reveals something: an edge case you didn't anticipate, a formatting issue that needs adjustment, a step that should work differently. Describe what needs to change. "The summary section should come before the detail section." "Include a disclaimer paragraph at the end." The tool adjusts. You test again.
Day 7: Evaluate and plan
After one week, you should have one working tool that handles a real task, proof that you can build without developers, and a clear sense of what to automate next. Consider whether this tool could serve clients or colleagues, not just you—some tools remain internal efficiency gains while others become client-facing features.
What the platform handles for you
Platforms like Anything include everything needed to run a real application. Payments work through built-in Stripe integration if you're charging for access. Authentication handles secure login so clients access only their data. Databases store client information and historical data. Hosting means your tool works without you managing servers.
This matters because infrastructure used to be where internal tools died. You'd build something that worked on your computer but couldn't deploy it anywhere clients could access. That barrier is gone. The same platform that helps you build the tool also handles everything needed to run it in production.
Security and compliance considerations
Finance is a trust-sensitive industry. Before automating workflows that involve client data, you need to understand where that data goes and how it's protected.
Data handling and confidentiality
When you describe a workflow to an AI platform, be thoughtful about what information you include. Use anonymized or sample data during the building phase rather than actual client information. Once the tool is working, client data flows through the system you've built—but the descriptions and prompts you used to build it should remain generic.
Platforms like Anything store your application data on enterprise-grade infrastructure with encryption at rest and in transit. Your client data stays within your application's database, not shared with other users or used for training. Review the platform's security documentation and data processing terms before deploying tools that handle sensitive information.
Regulatory compliance
Automation doesn't change your compliance obligations—it changes how you meet them. If your firm requires documentation of client communications, your automated follow-up sequences need to generate logs. If regulators require audit trails for certain transactions, your custom tools need to create them.
The good news: custom tools can make compliance easier, not harder. A manually-executed process leaves gaps where steps get skipped or documentation gets forgotten. An automated process runs the same way every time, generating consistent records. Build compliance requirements into your tools from the start rather than retrofitting them later.
Working within firm policies
If you work within a larger organization, check whether custom tools require approval before deployment. Some firms have technology review processes for any new software that touches client data. Others give individual advisors more latitude for productivity tools.
Start with internal-only tools that don't involve client data—report formatting, calculation templates, task management. These lower-risk applications let you demonstrate value before proposing client-facing automation that may require compliance review.
Integration with existing systems
Your custom tools need to work alongside the systems you already use—CRMs, portfolio management platforms, custodian portals, document management. Here's how to approach integration.
Design for your actual data flow
Map where data currently lives and how it moves between systems. Your custom tool might sit at the beginning of a workflow (client intake that feeds your CRM), in the middle (processing data from one system before it goes to another), or at the end (generating outputs from data that lives elsewhere).
The simplest integrations use file-based handoffs. Export a CSV from your portfolio system, upload it to your custom tool, download the processed output. This approach requires manual steps but works immediately without complex configuration.
When to use direct integrations
Platforms like Anything offer built-in integrations with common services and the ability to connect to external APIs. If you're processing data frequently—daily reports, real-time dashboards—direct integration eliminates manual export/import steps.
Start with manual handoffs to validate that your tool works correctly. Add direct integrations once you've confirmed the logic is right and you're running the workflow often enough that automation justifies the setup time.
Maintaining your tools over time
Workflows change. Compliance requirements update. Client needs evolve. Your custom tools need to evolve with them.
The same describe-and-iterate process you used to build the tool works for updates. When your quarterly report needs a new section, describe the addition. When a calculation formula changes, explain the new logic. When a data source changes format, describe how to handle the new structure.
Schedule periodic reviews—quarterly works for most tools. Ask: Is this still running correctly? Has anything changed in the underlying workflow? Are there opportunities to expand what this tool does? Maintenance is lighter than building from scratch, but it's not zero.
The compound effect: from efficiency to differentiation
The immediate benefit is efficiency—fewer hours spent on repetitive work, fewer errors requiring correction. But the longer-term impact is more significant: you're building a practice that operates differently from your competitors.
Advantages that compound
Each automated workflow frees capacity for higher-value work. Clients experience faster turnaround, more consistent communication, fewer errors. You spend time on judgment and relationships, not data entry and formatting.
The time saved on one workflow creates space to build another. The accuracy improvements in one area raise expectations across your practice. The client experience improvements become your reputation.
Proprietary systems as a competitive advantage
Competitors can sign up for the same SaaS products you use. They can adopt the same generic AI assistants. They can't replicate custom workflows you've built for your practice.
Your custom tools reflect years of expertise encoded into repeatable processes. The practice becomes more valuable because its operations are systematized—and those systems are yours. This matters for scale, partnership, or eventual exit.
New revenue opportunities
Internal tools can become client-facing products. A dashboard you built for yourself might be valuable to clients who want visibility into their accounts. A calculator that runs your proprietary analysis might be something clients would pay for directly.
The finance professional in Japan who generated $34,000 started by solving his own problems. He built tools for workflows he ran repeatedly, refined them based on actual use, then realized others would pay for what he'd created. The path from "this saves me time" to "this could be a business" is shorter than most expect.
The question isn't whether—it's when
AI will change finance work whether you build or not. The advantage goes to professionals who shape their own tools rather than adapt to generic solutions.
Starting with one workflow this week puts you ahead of colleagues still waiting for enterprise rollouts or IT approval. The finance professional who made $34,000 didn't have special technical skills—he had specific workflows worth automating and a platform that let him build without code.
Your first custom tool is one description away. The time you'll save is real, the accuracy gains are measurable, and the practice you're building gets harder to replicate with every workflow you systematize. Get started with Anything.


